20 02 2018
The Globalization and Localization Association defines Localization as the process of adapting a product or content to a specific locale or market. The aim of localization is to give a product the look and feel of having been created specifically for a target market. Identify your potential market and localize your product You have invested […]
6 12 2017
The number of Internet Users in India will grow from current 350 million to 650 million by the year 2020.India is the 2nd largest country in terms of number of Internet Users. Yet the penetration of Internet is among the lowest. But the pace with which Internet usage is growing, more so in the rural […]
5 12 2017
Your website is designed keeping in mind the corporate strategy and the brand image you may want to create. But it will have no relevance till it is made visible to your prospects looking for information that is even remotely connected to your field of activity.