31 03 2020
Share COVID-19 News Updates To Global Audience With Translation Services
In December 2019, a novel coronavirus COVID-19 resulted in the outbreak of respiratory illness with its origin in Wuhan, China. Since then it is spreading to other countries. As the growth rate of the pandemic curve (COVID-19) is increasing, there is lack of accessible health information available in different languages. People urgently need access to accurate information in a language and format they understand to make well-informed decisions during this pandemic. Therefore, news and media companies need to translate critical public-facing content in languages and formats that people understand. Presenting information in the second language will help the news industry to reach out to a broad audience, thereby keeping them updated about the facts and figures of the COVID-19 outbreak.
Benefits Of Translation Services To News And Media Industry
1. Increase In Organic Search Traffic
Even though English is the dominant language, it is no longer the universal language on the World Wide Web. Therefore, adding multiple languages to your website optimizes its chances of getting picked up by different search engines. This results in increased web traffic.
Neil Patel translated his website into 82 different languages. This best-selling author and top influencer saw a 47 %increase in traffic to his website (Globalvis)
2. Jump In Revenue Curve
Creating a multilingual business website has directly increased the web traffic of various companies. The main reason why customers are more inclined towards such brands is that they are viewing news articles in their native language. This results in customer loyalty and increased revenue for the company.
3. Strong Presence
Nowadays, people prefer to read content in their native language. Once they come across your content in the language they understand, they will start treating your brand as their favorite product. This helps to develop a strong customer base, which results in increased market share.
4. Keep Brand Valuable
It is vital to keep up the brand value in a foreign country as you will be dealing with different cultures, tradition and native languages. Any misinterpretation and misleading information can result in huge blunder, which can affect the brand value. Translations are of prime importance here. Translation services maintain the essence of original document, which helps to convey accurate information.
There are 121 languages which are spoken by 10,000 or more people in India, which has a population of 121 crores (Jagranjosh)
Professional Translation Service Provider
Considering the complexity of the current scenario related to the widespread of COVID-19, it’s always best to get professional advice. At Bhasha Bharati, our team is available to answer all of your questions and is ready to translate your news based content into multiple languages. Our qualified, native-speaking linguists, local language copywriters and other experts make sure that all of your news and media content is translated correctly. This will help the general public stay aware and updated about the coronavirus outbreak statistics and safety measures.
For more information or to receive a quote, contact us today.